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Gatorade: Superstar Sweat
Play hard. Sweat hard. Win from within.
We created specifically designed sweat-activeted shirts that literally bring out
the superstars within. In partnership with the Footkaleros, an underprivileged youth community of football players in Tondo, Manila Philippines. Gatorade met with these young athletes with one mission in mind, to make them believe that even someone from Tondo can run, kick, and score like the world's best.
RECOGNITION
Bronze | Adobo Design Awarads 2015
Bronze (Design) | Kidlat Awards 2014
CREATIVE CREDITS
DDB MNL PHILIPPINES | PepsiCo Philippines: Gatorade
CD: Patrick Miciano | ACD: Cardy Elios Santos / Maan Agsalud | Art: Fini Mara / Adi Yapyuco | Copy: Denise Nicole Oyog / Kiten Capili | Production: Stellar Atelier
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